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BoscaSports is transforming the retail sports betting environment, delivering digital solutions to over 7,000 screens globally.
Our innovative approach delivers dynamic low-cost solutions combining the very best in premium content with real time live pricing delivered through a plug-and-play platform.
We build solutions on core principles through an open platform, intelligent automation, central management, and a commitment to reducing the environmental impact of the industry.
Talk to us today about transforming your retail business!
Driving all pool betting display tech at UK & Irish racecourses, the BoscaSports Pool Betting Display product is the global leader in on-course display.
Fully automated solution managing data and streaming requirements for retail. This solution allows retailers to create and manage schedules of events based on automated signals and feeds, giving complete flexibility and control.
Bringing a level of insight unseen in the retail LBO market, our Interactive Display is creating huge engagement. Plugged into the EPOS system it also allows customers to build their Betslip and send it to the till. A complete digital experience in retail.
Our Digital Betting Shop Display (DBSD) is the market leader in this space creating one-to-many display solutions across multiple sports and formats. We have pioneered delivering insights and dynamic content for all major global racing markets, greyhounds, virtuals, and soccer.
We have worked with Paddy Power on transforming their retail experience through the use of innovative digital tools to engage customers and deliver insights that drive betting activity.
Our Interactive Displays provide a one-to-one experience where many of the tools available online are available to customers in shops for the first time.
For the one-to-many experience, which is still relevant in shop, our Digital Betting Shop Display provides the shop with digital content on horseracing from around the world including UK, Ireland, France, USA, South Africa, and others, as well as Virtual racing and a dedicated section for Greyhounds.
The screens replace the static, out-of-date paper BSD offering customers more engaging content, and offering the retailer more control and monitoring of what’s happening in the shop. The future of retail betting is here!
The Tote brand is an institution in the world of racing and is seen as the gold standard for pool betting.
Britbet, the company set up to run the Tote service for racecourses, partnered with BoscaSports to deliver a new pool betting display experience across all their estate in Britain.
Their existing system was outdated and failing to win customers over from fixed odds providers on-course. BoscaSports identified how we could use our platform to create interest and engagement amongst punters, whilst providing Britbet with the most cost effective, robust platform possible.
In an industry where information is key, BoscaSports is delivering a live, digital source of content to punters on racecourses, pulling in live pricing, racecard data, and premium insights and tips. Bright, clear graphics make it easy for punters to make a call on who they fancy in any race, and the results have been happy customers and increased revenues.
The platform also now delivers live streaming of Away racing to screens at each course. We also allowed Britbet to manage this network centrally from their head office, whilst automating content delivery to the courses. There are separate screens for Home and Away racing and a dedicated screen to drive Promotions and Offers.
The contract involved deploying our system across 56 racecourses from Ayr to Newton Abbot, driving over 4,000 display screens, and delivering uptime targets of over 99%. This project from concept, through platform development, to deployment on course was managed by BoscaSports and we can deliver the same for pool betting environments across the globe.
When the Italian market deregulated and allowed retailers to feature racing from around the world, MST approached BoscaSports to develop solutions to meet this new market demand. As suppliers to more than 3,000 shops in Italy, MST were ideally placed to provide their customers with an end-to-end solution, including pricing, broadcast pictures, data, and technology.
BoscaSports leveraged their existing content and tech to develop solutions for all Italian and International racing. We built solutions that met the specific needs of the market and that plugged into MST’s local content and pricing. This included developing an automated translation engine to deliver previews and selections in Italian for all racing featured.
As a result of this partnership MST are now be able to supply their customers with Ultra HD displays that feature racecards and previews for racing from around the world in Italian, live price feeds, guides for new customers, and premium tips and hints from leading pundits. Providing Italian customers with access to this great content in the retail environment is an ideal way to stimulate interest and betting on these new markets.
BoscaSports works with a number of partners in creating and delivering our products, including PA Media, Timeform, Quantum Leap Solutions, 1st Content, and i-Neda. Our key partner, and shareholder, is Racecourse Media Group (RMG), who have worked with us on shaping our products suite.
